Bogor, April 20, 2026 – Habitat for Humanity Indonesia, in collaboration with Prudential Indonesia, has continued the Desa Maju Prudential (DMP) Program into its second year. The continuation of this program reinforces the commitment of both parties to promote integrated improvements in housing quality, public health, and community resilience.
This year’s implementation was marked by the involvement of 110 volunteers from Prudential Indonesia in various construction and community empowerment activities held in Gunung Putri Village, Bogor Regency, on April 11 & 18, 2026. The volunteers were directly engaged in building the foundations and walls of adequate housing, waste management activities, the creation of biopore holes, as well as conducting health education sessions (health talks) and providing medical check-up services for the community. These activities also formed part of the commemoration of World Health Day, observed on April 7.
In its second year of implementation, the DMP program targets the construction of 15 new adequate housing units and 10 household toilets. In addition, the program includes the renovation of two schools, the planting of 60 seedlings, and various community training initiatives. A total of 110 families will receive training on basic construction and healthy housing, waste management, and clean and healthy living behavior (PHBS). The program is also expanded with participatory approach training for safe shelter awareness (PASSA) for Disaster Preparedness Team (Destana) members, as well as Community-Based Disaster Risk Management (CBDRM) training.
These achievements build upon the positive results from the previous year. In its initial phase, the DMP program successfully constructed 12 new adequate houses and 11 household toilets, and renovated two schools. The program also supported the expansion of community-based waste banks along with their supporting facilities, planted 48 seedlings, and provided basic construction and healthy housing training to 100 families. In addition, 175 waste management committee members and family representatives received waste management training, while 100 families participated in PHBS training.






Maria Rosalinda, Chief Risk & Compliance Officer of Prudential Indonesia, expressed her hope that the program would bring tangible benefits to the community. “On behalf of Prudential, we hope that the Desa Maju Prudential program can help communities improve family health, both through the construction of adequate housing and sanitation facilities, as well as through health services such as those provided today,” she stated.
Appreciation was also expressed by the Head of Gunung Putri Village, Daman Huri, who highlighted the direct benefits of the program for the local community. “This program is highly beneficial for the people of Gunung Putri, especially for the direct beneficiaries of the DMP program. I appreciate the collaboration and support between Prudential Indonesia and Habitat Indonesia over the past three years, which aligns with the government’s program of achieving Zero Substandard Housing. I am also grateful that this program not only focuses on housing development but also addresses health and education sectors,” he said.
Throughout 2025, the Desa Maju Prudential program reached a total of 18,160 beneficiaries in Gunung Putri Village, consisting of 1,861 direct beneficiaries and 16,299 indirect beneficiaries.
Moving forward, the collaboration between Habitat Indonesia and Prudential Indonesia is expected to further expand the program’s impact through an integrated approach—not only in providing adequate housing, but also in improving health, environmental conditions, and community capacity to build more sustainable livelihoods.
Photo: HFHI/Astridinar Vania
Writer: Kevin Herbian
(kh/av)




